Advertising

WHY SEAMANS MEDIA ?

Since 1995, Seamans Media has been producing inspiring, informative, and insightful content and analysis.

Our audience consumes our award-winning digital, broadcast, podcast and print journalism to help them navigate their way throughout their athletic and educational careers.

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Total Brands
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TV Shows
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Websites
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Podcasts
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Magazines
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Newsletters

Platforms

Broadcast

Our Emmy-nominated TV shows air on New England Sports Network (NESN) and across our Seamans Media platforms.
We air “New England Hockey Journal TV” and “New England Ski Journal TV” throughout the year to a passionate and affluent sports market.
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Digital

Our brands’ websites feature compelling, in-depth content of amateur athletes updated daily — for high audience engagement.
Reach hundreds of thousands of website visitors and position your brand in front of the Seamans Media audience.
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Podcasts

Seamans Media podcasts reach the pulse of the region’s hockey, lacrosse, soccer and baseball scenes in a vibrant way.
Our podcast network has a devoted base of listeners who follow us for stories intended to help athletes grow in pursuit of their careers.
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SOCIAL MEDIA

Reach our high-value audiences on Instagram and Facebook.
Connect your brand with
our social media audience.
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Broadcast

Seamans Media produces the Emmy-nominated
New England Hockey Journal and New England Ski Journal TV shows throughout the year to a passionate
and affluent sports market.

Our Emmy-nominated TV programming airs on the
New England Sports Network (NESN) and across Seamans Media platforms.

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Homes Reached

Recognized as the region’s leader in sports television programming, New England Sports Network (NESN) — the home to the Boston Red Sox and Boston Bruins — reaches more than 4 million homes across New England, and NESN National reaches an additional 3.7 million homes nationwide.

Advertising opportunities

  • 15, 30, and 60-second commercials
  • Episode and segment sponsorships
  • In-show segment “take-overs”
  • “Presenting Sponsor” opportunities
  • Billboard sponsorships
  • Commercial production

Digital

Our websites feature compelling, in-depth
content and analysis of amateur athletes — for high audience engagement.

Reach millions of website visitors and position your brand in front of the Seamans Media audience.

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Annual Page Views

Drive traffic to your website to promote the services you offer, share information about upcoming events, extend online/offline resources, grow your client and prospect databases, connect with a niche community that will benefit from your services.

How it works

  • Ads rotate throughout all web pages (ROS)
  • Large, prominent ad units help your message stand out to deliver guaranteed impressions,
    strong click through rates, and intimate interactions with your brand
  • Mobile ad unit size: 300 x 250 pixels
  • Desktop/tablet ad unit size: 970 x 250 pixels

Newsletters

Deliver your brand’s message to our opt-in
Seamans Media email newsletter subscribers.

Our email newsletters are deployed multiple times a week to a highly engaged subscriber list throughout the year.

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Opt-in subscribers to the Seamans Media Newsletter Network

Full of fresh content and links for deeper engagement with our journalism, your brand can be the exclusive sponsor of these deployments.

Deliver your brand’s message to our opt-in Seamans Media email newsletter subscribers.

Exclusively sponsor deployments with a large and prominent ad unit for maximum impact to drive traffic to your brand’s landing page.

Dedicated sponsor emails

Send exclusively branded emails to our opt-in email subscribers across our portfolio of sports brands.

Share your brand’s unique messaging, insider information, exclusive offers, grow your email database, schedule appointments, and more.

You craft the messaging and Seamans Media will collaborate with your team to format, design, deploy, and manage your campaign.

These “brand-takeover” emails get high engagement and open rates by leveraging the trusted relationship we’ve built with our audience.

Podcasts

The Seamans Media podcast network reaches
the pulse of the region’s hockey, lacrosse, baseball
and soccer scenes in a vibrant way.

Advertising opportunities:

  • Baked-in promos
  • 30 and 60-second prerecorded promos 
  • Sponsorship opportunities
  • Special guest opportunities/interviews
  • Branded segments

Our podcast network has a devoted base of listeners who follow us
for stories intended to help athletes grow in pursuit of their careers.

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Downloads since August 2021 Network Launch

RinkWise — New England Hockey Journal Podcast

“RinkWise” delivers inspiring, informative, and insightful hockey talk for serious hockey players and their supporters to help further their development throughout their careers.

Chasing the Goal — New England Lacrosse Journal Podcast

“Chasing The Goal”, hosted by New England Lacrosse Journal’s Kyle Devitte and Jack Piatelli, features dynamic guests from across the sport, with a focus on the region’s prep school, high school and college players and issues.

The Base Path — New England Baseball Journal Podcast

“The Base Path” Podcast hosted by Dan Guttenplan takes a deep dive with guests from across the baseball community to discuss the intricacies of the sport with a focus on prospects.

The Goal — New England Soccer Journal Podcast

“The Goal” podcast, host Matt Langone chats with coaches, athletes and recruiters in the soccer community for in-depth information, entertaining stories, and inspiring career advice.

Magazines

Each of our brands produces best-in-class magazines.

Our magazines offer a variety of ad unit sizes, premium ad positions, editorial adjacencies, special section sponsorships, branded editorial, and more.

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Average Home Value of the Seamans Media Magazine Subscriber

Align your messaging with our award winning content, stand out with large format creative, and leverage the trusted relationship we have with our high net-worth readers.

Position your brand in our magazines and make an impactful connection with our readers.

Our magazines are designed to be keepsakes, and a trusted resource with evergreen shelf-life.

We publish a premium product that stimulates focused attention and emotional response, which
delivers an intimate reading experience.

Social Media

Reach our high value audience on Instagram and Facebook

Targeted ads are delivered to a curated audience that includes our social media followers, newsletter subscribers and website visitors

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Social Media Followers

Reach our high-value audiences on Instagram and Facebook and align your brand with a trusted sports media source. Get your brand’s message in front of our Instagram and Facebook followers, as well as our newsletter subscribers and website visitors. Seamans Media will create custom messaging for your brand best suited for each type of social media placement. From “‘Facebook New Feeds” and  “Facebook Instant Articles” to “Instagram Reels” and “Instagram Stories” (and more), these premium-placement, targeted social media ads will run as a 7 day campaign from Monday to Sunday, and will deliver your messaging to this curated audience.

Testimonials

Bradley McCoil
Bradley McCoilOwl’s Nest Resort & Golf Club General Manager
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Seamans Media helped bring Owls Nest to the next level in our marketing efforts with the New England Ski Journal TV show, skijournal.com and New England Ski Journal magazine along with the New England Golf Journal's digital and print properties. Their dedication and consultative knowledge was evident every step of the way during production of the television segment we were featured in, which went well beyond what we were expecting in terms of production — not to mention the response it delivered to Owl’s Nest.
Travis Copley
Travis CopleyVice President, Sales and Marketing, Old Hickory Bat Company
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We have become huge fans of New England Baseball Journal since partnering with them on Day 1. Since the first issue, we have seen extraordinary growth in the New England market, due in large part to the Journal. Top quality publication with interesting and informative reads each issue, help to push Old Hickory and our products to thousands of customers in the Northeast. Without our partnership with NEBJ, our New England region sales growth would not be near what we are seeing today.
Steve Jacobs
Steve JacobsHead boys varsity hockey coach, Cushing Academy
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Cushing Academy has been an advertising partner with New England Hockey Journal and New York Hockey Journal for many years and has seen tremendous return with an enrollment boost by partnering with Seamans Media's hockey brands, as well as with its soccer and lacrosse digital and print magazines. Cushing will strongly recommend partnering with Seamans Media to any organizations in the education space and looking to connect with a target audience of student-athletes and their parents, coaches and advisors.
Kip Garlow
Kip GarlowExecutive Director, SFC New England
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By utilizing New England Soccer Journal’s digital platforms, SFC New England had record turnout for our 2021 tryouts. The club would highly recommend advertising on New England Soccer Journal, and will be doing so again in 2022. Big thanks to NESJ for providing a viable platform to reach soccer players and parents.
Michael Persson
Michael PerssonDirector of Strategic Marketing and Communications, Catholic Memorial School
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I want to express my complete satisfaction in advertising in both the New England Journal of Hockey and the New England Journal of Lacrosse and weekly newsletter. Catholic Memorial’s two fall clinics for hockey and lacrosse required we use other advertising methods to augment our online mailings. Putting ads in these e-publications got us over the top in sign-ups and meant our clinics were filled to capacity. These journals are well-read and reach the kind of audience we’re interested in engaging with.
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